NEXT

As a Senior Product Designer at Next, I had the opportunity to work on the company's new website.

Next, a subsidiary of a German company, aimed to use this website primarily as a platform for recruiting new team members for our growing team in Sofia. Additionally, it served to showcase our value as a well-established firm in the area.

Working closely with the marketing team, we focused on refining our image, rebranding, and discussing the new structure of the website. Our goal was to enhance the experience for visitors and represent the company's youthful energy. Therefore, as you can see in this case study, every detail—from the colors and large typography to the rounded corners of shapes and images—was crafted to feel human and smooth for users on every device they visit from.

Reflecting the young and vibrant energy of more than sixty people

Going in search of Sofia's best talent

A website meticulously designed to create a warm and welcoming experience

Structuring the visual path the user take to browse throughout the new interface

Brand awareness increased from 36% to 88%

NEXT
An invitation for growth

As a Senior Product Designer at Next, I had the opportunity to work on the company's new website.

Next, a subsidiary of a German company, aimed to use this website primarily as a platform for recruiting new team members for our growing team in Sofia. Additionally, it served to showcase our value as a well-established firm in the area.

Working closely with the marketing team, we focused on refining our image, rebranding, and discussing the new structure of the website. Our goal was to enhance the experience for visitors and represent the company's youthful energy. Therefore, as you can see in this case study, every detail—from the colors and large typography to the rounded corners of shapes and images—was crafted to feel human and smooth for users on every device they visit from.

Reflecting the young and vibrant energy of more than sixty people

Going in search of Sofia's best talent